The Wedding Venue Broker
Ready to Sell Your Wedding Business?
Get Maximum Value with Our Industry Experts
Meet the Team That's Redefining Wedding & Hospitality Business Sales
Welcome to Wedding Venue Broker, your premier destination for buying, selling, and valuing the spaces where love stories unfold. We offer expert business valuations and specialized brokerage services for wedding venues, helping owners and entrepreneurs navigate this unique real estate market.
Whether you're looking to sell your cherished venue or acquire the perfect backdrop for couples' special days, our team of seasoned professionals is here to guide you through every step of the process, ensuring your business transition is as smooth as a perfectly executed wedding day.​
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Kerri Glover Esq. MBA is a true force of nature in the wedding industry, with an incredible 26 years of experience and an infectious passion for celebrating love. Her journey began as a wedding planner in the San Francisco Bay Area, where her company A Touch of Bliss, planned over 1,500 weddings worldwide. Kerri's talents soon expanded to venue design, leading her to contribute to creating or redeveloping twenty-five stunning venues. After selling her planning company, earning her MBA, and traveling the world with her son, Kerri settled on Maui, running a restaurant group and catering company and welcoming her daughter.
In 2018, Kerri and her family discovered a beautiful Victorian mansion in Western New York, reimagined her as Maison Albion, and poured their hearts into designing and building their dream wedding venue. Kerri's thirst for knowledge led her to earn her Juris Doctorate, joining the bar in the District of Columbia in 2024. Today, Kerri manages marketing and sales for four wedding venues, oversees 500+ events annually, and her husband's software company, Bloom, is revolutionizing the industry. She is releasing her first book, The Business of Love, in 2024. Kerri is overjoyed to be working with wedding venues and business owners to value their companies and transition them to next chapters of their lives as the The Wedding Venue Broker, with Sagewood Business Advisors.
Our Services
Turning Aisles into Assets
Embark on a journey of strategic transition with our comprehensive Exit Planning process. We've crafted a robust framework that empowers you to navigate the complexities of business succession on your own terms and timeline. Our approach equips you with essential tools and insights, allowing you to confidently prepare for your company's next chapter when the moment is right for you.
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Whether you're considering a sale, transitioning leadership, or exploring other exit options, our process lays a solid foundation for success. We've distilled years of expertise into a series of critical initial steps, each designed to optimize your company's value and appeal to potential buyers or successors. These carefully curated steps form the bedrock of a smooth and profitable transition, setting the stage for your business legacy to flourish long after your departure
The exit planning process
Our Exit Planning process equips you with essential tools to navigate your company's transition on your own timeline. We've refined a series of critical first steps that lay the foundation for a successful business sale or leadership change. This strategic approach empowers you to initiate preparations when the moment is right, ensuring your company is well-positioned for a smooth and profitable transition. By guiding you through these initial stages, we help set the stage for your business's next chapter and the preservation of your entrepreneurial legacy.
Step 1: Defining Your Situation and Goals
We begin by exploring your unique situation and business details. Through targeted conversations, we uncover your motivations and your company's core dynamics. Our goal is to thoroughly grasp your current position and help you define precise business objectives. This crucial first step ensures your exit strategy aligns with both your personal goals and your company's potential, laying the groundwork for a customized transition plan.
Step 5: Determining Your Peak Value Strategy
What's the true market value of your life's work? We craft a tailored recommendation for your business's asking price and terms, carefully weighing your unique situation and goals. Our comprehensive approach synthesizes insights from your Value Report, in-depth industry analysis, identified value drivers, and potential buyer profiles. We provide a realistic price range that balances your financial objectives with market realities, strengthening your negotiation position. We also outline an expected timeline for your business transfer or sale, offering a clear roadmap for the journey ahead. This strategic pricing approach aims to maximize your return while presenting an attractive proposition for qualified buyers.
Step 2: Analyzing Your Business Finances
In this crucial phase, we conduct a thorough examination of your company's financial health. Our team meticulously reviews your business financials, verifying the accuracy of all recorded transactions. We then perform a comprehensive analysis, recasting financial statements to reveal your business's true earning potential. This process eliminates non-essential expenses and one-time anomalies, providing a clear picture of your company's core profitability. By showcasing your business's genuine financial strength, we establish a solid foundation for valuation and position your company attractively for potential buyers or investors.
Step 6: Evaluating Your Industry
How does your business fit into the bigger picture? We conduct a comprehensive industry analysis to illuminate the landscape your company navigates. Our examination probes key market characteristics, current operating conditions, and historical performance trends. We identify and assess major industry players, providing valuable benchmarks for your business. We also develop five-year forecasts, offering insights into potential future scenarios. This in-depth industry perspective equips you with crucial knowledge to better grasp your business's position and make more informed strategic decisions. By contextualizing your company within broader market trends, we help you anticipate challenges and leverage emerging opportunities.
Step 9: Assembling & Vetting Your Due Diligence Survival Guide
The due diligence phase often proves the most challenging hurdle in a business transition, frequently becoming the breaking point for potential deals. Prospective buyers demand comprehensive information about your business before committing. We navigate you through this critical process, assisting in assembling all necessary documentation for buyer scrutiny. Our proactive approach identifies potential weak spots in your business, enabling you to address these issues preemptively. By thoroughly preparing you for this intensive examination, we significantly boost the likelihood of a successful transition and mitigate the stress typically associated with this pivotal stage. Our aim is to ensure you're fully equipped to withstand buyer scrutiny, paving the way for a smooth and confident transfer of ownership.
Step 3: Determining Your Business Value
We harness your historical financial data and state-of-the-art valuation tools to determine your business's true worth. Our rigorous analysis culminates in a detailed Value Report, presenting your company's value across multiple models, explaining our methodology, and pinpointing areas for enhancement. This process not only reveals your current market position but also uncovers opportunities to boost your business's value, equipping you to make informed decisions about your exit strategy.
Step 7: Understanding Your Buyer Avatar
We navigate you through the diverse landscape of potential buyers, ranging from family members and employees to investors, strategic buyers, and private equity firms. By examining each type's motivations and how they align with your business's current state and personal goals, we pinpoint the most promising prospects. This targeted approach enables us to craft a tailored exit strategy, attracting suitable and motivated acquirers while optimizing your chances of a successful transition.
Step 10: Drafting Your Business Continuity Plan
What if unforeseen circumstances prevent you from running your business? We help you prepare for this critical scenario, safeguarding your company's future. Our approach includes crafting a comprehensive emergency guidance letter, outlining crucial operational details and decision-making processes. We also assist in identifying and appointing a trusted authorized agent who can step in to manage the business in your absence. This proactive planning ensures your business can continue to function smoothly, preserving your legacy and your employees' livelihoods. By addressing this often-overlooked aspect of succession planning, we provide you with peace of mind and fortify your business's resilience against unexpected challenges.
Step 4: Identifying Your Value Boosters
Our analysis delves deeper than numbers alone to assess your business's genuine market appeal. Through a comprehensive Salability and Transferability Analysis, we identify key value drivers and conduct an independence audit. We then scrutinize your business from a potential buyer's perspective, examining management, HR, legal, sales, marketing, and technological systems. This process uncovers critical gaps that could affect your business's transferability and overall value. By revealing both tangible and intangible factors, we offer a holistic view of your company's market readiness, laying the groundwork for targeted improvements and a smoother transition.
Step 8: Creating Your Go to Market Plan
How do you effectively market your business to potential buyers? This pivotal step focuses on identifying and reaching your ideal prospects. We develop a bespoke strategy to showcase your business's value, pinpointing key demographics and psychographics of potential buyers. Our approach harnesses influential trade organizations, specialized buyer databases, and industry-specific resources to amplify your visibility. We craft compelling marketing messages and advertising strategies that highlight your business's unique value proposition, tailored to your specific industry and exit goals. This comprehensive plan ensures your company attracts qualified buyers, positioning you for a successful and profitable transition in the competitive marketplace.
